Multilingual rapper Brodha V releases brand new single and announces partnership with Believe
Vighnesh Shivanand known popularly by his stage name Brodha V has dropped his new single ‘All Divine’ to Kickstart 2022. The rapper/musician also announced his association with Believe Artist Services.
Brodha V has partnered with the leading digital music company Believe, which has seen consistent growth over the last few years in the non-film music genre. Believe’s core mission is to help local artists grow their audience both locally and internationally, by providing them with tailor-made services and digital tools to access new opportunities and take their careers to the next level. Believe accompanies artists at all stages of their careers thanks to its wide range of adapted solutions for artists and labels: TuneCore, Label & Artist Solutions, and Artist Services.
The bop was written during the second lockdown as an introspection into how far he’s come in the industry and his undying passion for making music. Having battled COVID all the while nursing a physical injury, the rapper completed the composition of the song as a means to express himself and what he’s been through and how one can overcome their demons in a graceful and dignified way. What makes the song even more special is its melodious Malayalam chorus which is a first for the hitmaker.
Originally anticipated to release during Diwali 2021, the rapper/musician injured himself leading to the release being rescheduled for a later time. ‘All Divine’ just as its name suggests is a beautiful fusion of classical beats with Brodha V’s eminemesque rapping style. The track is an unfolding of what his journey in the industry has been like for the last decade and how he’s stuck to his guns and not given up on his dream of becoming one of the best rappers in the country.
The song is also a subtle nod to prioritizing one’s mental health and asking yourself questions that you wouldn’t otherwise and being your own number one fan. Shot in
Chikmagalur; fans get to see a side of Brodha V as they’ve never seen before with the music video being one of the most physically demanding videos he’s shot to date.
Shilpa Sharda, Director of Artists Services – Believe India commented, “Hip-hop has never been more popular in India and Brodha V is a rising star who has surely made his presence felt in the music industry. I am glad we can service local, independent artists like him with tools created specifically to fit their local needs and provide them with a global reach. Our goal continues to support all artists and labels locally, at all stages of their career, by giving them the strategic support as well as digital and tech expertise they need to be successful.”
On the release of the song Brodha V, Rapper and Musician, says: “All Divine’ is a collaborative effort of the team is trying to create music that is rooted in everyday things we all feel but cannot express. During the second lockdown, I found myself extremely restless and anxious. Writing and creating music had become my only outlet of self-expression and I find myself extremely blessed to be able to do this every day.”
“‘All Divine’ is hopefully a manifestation from me to my fans about striving through difficulty with grace and dignity and believing in yourself! Of course, this is just one of many projects in the pipeline and I’m really looking forward to seeing where this year takes me music-wise. I believe I have grown a lot; my style has evolved, and I’m really excited to share this new side of myself with my fans who have been eagerly waiting for another single!,” he added.
The song also features vocals by Steve Knight from Flipsyde, one of Brodha V’s favorite performers. A chance Twitter exchange led to a collaboration and resulted in ‘All Divine’ which was a surprise for all Brodha V fans and had them clamoring to all streaming platforms to listen to the song. What can Brodha V fans expect this year? Well there are a lot of exciting collaborations and projects in the pipeline for the rapper/ musician and one thing is for sure, this will certainly be the year of Brodha V.
The song is available to stream and listen to on all major streaming platforms.
A classical twist to rap music, while the combination of the two genres seems unlikely, Vignesh Shivanand, popularly known as Brodha V, has mastered the art of adding Carnatic flair to quintessential rap. Considered one of India’s best rappers, Brodha V is loved for his unique style of blending Rap Music with Indian classical and folk genres. Brodha V’s love for going beyond the conventional is evident in his multifaceted style of music that infuses local flavors in the fabric of rap.
Believe is one of the world’s leading digital music companies. Believe’s mission is to develop independent artists and labels in the digital world by providing them the solutions they need to grow their audience at each stage of their career and development. Believe’s a passionate team of digital music experts around the world leverages the Group’s global technology platform to advise artists and labels, distribute and promote their music. Its 1,401 employees in more than 50 countries aim to support independent artists and labels with unique digital expertise, respect, fairness, and transparency. Believe offers its various solutions through a portfolio of brands including TuneCore, Nuclear Blast, Naïve, Groove Attack, and AllPoints. Believe was established in India in 2013 and has a presence in Mumbai, New Delhi, Chennai, and Mohali.