Meghana HarikumarBengaluru: When the heat finally begins to retreat and the skies take on a softer grey, there’s a shift you can almost feel in your bones. The air thickens, not with heaviness but with promise—of rain, of renewal, of slowing down. Mornings arrive wrapped in clouds, the scent of wet mud rises like incense from the earth, and every leaf looks newly alive. It is in this quiet turning point, between seasons and within ourselves, that Of Summer and Her by Seeaash unfolds like a gentle sigh.
There’s nothing hurried about this collection. It doesn’t call out to you—it draws you in. It’s the kind of clothing that feels like memory; like a moment that might otherwise slip away unless you’re truly paying attention. Created in breathable khadi cotton, satin linen, and airy Chanderi, these are garments that don’t just dress the body—they hold space for it. They move with the rhythm of your day, whether you’re curled up with a book as the rain patters outside or tracing your fingers along fogged-up windowpanes.
You can see the season in its hues—earthy, grounded, and occasionally bold. There’s a calm, mossy sage, like the leaves washed clean by rain. Mousse brown that feels like tree bark after a downpour. Blush and beige that mirror the cloudy skies and softened light. And then there’s the sudden joy of hot pink—a reminder that even the most poetic rains come with moments of playfulness. Every colour tells a story; not loudly, but clearly.
This collection speaks in textures and details. Subtle polki embroidery catches the light like morning dew on grass, not loud but luminous. Delicate lace trims echo the kind of craftsmanship that speaks not of display but of devotion. It’s in the way a hem is finished, or a neckline gently scoops, that you see the hand of a brand that doesn’t treat design as trend, but as expression. It isn’t about making an entrance. It’s about arriving in your own time, in your own skin, and feeling entirely at ease in both.
From kurta sets that you’ll reach for again and again, to breezy farshi salwars that feel like cloud-cover on your skin, to relaxed co-ords that transition from lounging indoors to a spontaneous coffee plan in the drizzle—every piece is versatile, thoughtful, and unpretentious. These are clothes that don’t ask for attention but hold it, quietly. You don’t need to do anything in them to feel beautiful. You just need to be.
That spirit—that blending of softness and strength, of form and flow—is embedded in the soul of Seeaash. Started in 2018 as a small homegrown brand in Delhi, Seeaash has always stood for a woman’s right to be many things at once. Bold and simple. Modern and rooted. Confident and curious. Run by women, for women, it understands that style is not about standing out—it’s about feeling seen. Every stitch, every cut, every drape is infused with that knowing.
There’s something tender about wearing clothing designed by hands that understand yours. The team at Seeaash builds each collection with this intimacy in mind. The tailoring is immaculate without being rigid. The silhouettes draw inspiration from traditional Indian forms, but they’re never constrained by them. Whether it’s a tunic you’d wear to a family brunch or a dreamy lehenga that makes you feel like poetry, the pieces adapt to your mood, your moment. It’s fashion that fits your life—not the other way around.
And perhaps that’s what makes Of Summer and Her feel so right for now. It doesn’t chase relevance. It leans into rhythm. The rhythm of rainfall, of a heart exhaling, of a woman claiming her time. It’s the kind of collection that lets you be—when you’re out walking under cloudy skies, when you’re watching puddles form from your balcony, when you’re simply listening to the sound of your own thoughts.
This isn’t just about clothing for the Indian summer. It’s about what happens when summer lingers and monsoon begins—a season of contradiction and clarity. Of wanting to run into the rain and also watch it fall from under a warm blanket. And in all of that in-betweenness, Seeaash offers comfort. Not the loud kind. The kind that lives in soft fabrics, in just-right fits, in colours that echo the earth and sky.
To wear Of Summer and Her is to step into your own quiet confidence. To remember that beauty doesn’t have to announce itself. Sometimes, it just shows up in the way your outfit breathes as you do. In how you feel held, without feeling held back. In how effortlessly the world softens around you, and within you.
This season, let the rain fall. Let the pace slow. Let the clothes you wear become part of the poetry. Let her—and you—be effortless, radiant, and beautifully in sync with the weather of your soul.
Editor
Meghana Harikumar
