Summer Statements: Shine in Soch new Spring Summer Collection 2024

Bengaluru: India’s leading evening and occasion wear brand, Soch, has launched its latest Spring Summer Collection 2024. This new collection features an array of fabrics and styles promising to elevate your summer wardrobe with unique ethnic flair. This collection is a curated palette of themes including Indigo Hues, Schiffli Chic, Kota Couture, Ivory Elegance, Breezy Threads, and Vivid Blooms. Each collection promises a fresh perspective on ethnic wear, designed to cater to the modern wardrobe essentials for the present-day woman. Apart from this curated collection, designs from Soch are complemented by a thoughtful range that extends across sarees, churidar sets, dresses, kurtas, kaftans, and lehengas. With this comprehensive collection, Soch continues to be the one-stop destination for every woman’s ethnic and contemporary fashion needs.

The Vivid Blooms collection encompasses a fun, artistic flair with colorful designs and patterns in all of its looks. This collection helps bring a culmination of floral prints with radiant summer colors to your wardrobe, promoting a fearless and adventurous fashion flair.

With an electric mix of sarees, churidar sets, and kurta sets, Ivory Elegance, re-imagines your summer whites into styles for all summer occasions, seamlessly made for your day-to-night transition, and is also perfect for the upcoming festive season.

Indigo Hues narrates the story of timeless elegance. Drawing inspiration from deep, profound, and tropical blue, this collection redefines indigo through silhouettes and styles designed for the modern woman. This collection is a harmonious blend of tradition and innovation, offering outfits perfect for any gathering.

The Schiffli Chic collection combines the finesse of needlework with trendy designs, intricate details, and sophisticated craftsmanship. The collection brings a fresh essence to the timeless charm of the symphony of embroidery and prints. Each style presents an effortless blend of bright floral prints on embellished designs.

Embracing the lightweight and comfortable fabrics, the Breezy Threads and the Kota Couture collection, highlight a charming appeal, focusing on comfort without compromising on style. They offer a range of outfits perfect for the summer, with styles in pastel tones, transcending the heat in style and grace.

The colors of the Soch Spring Summer Collection 2024 embody the very spirit of summer. The collection focuses on fabrics and embroidery suitable for the season. This includes sarees, salwar suits, kurtas, tunics, kurta sets, lehengas, kaftans, co-ords sets, and more in a variety of hues, making it suitable for any occasion. The summer collection includes classic prints, detailed craftsmanship, and intriguing patterns. With a huge category of designs, this collection will enhance your summer wardrobe.

Priced at INR 1498 onwards, the summer collection is available at all Soch outlets and online.